StraightUp Internet

People think there’s always a catch with internet deals. But StraightUp Internet really is just $50 bucks for everything. To get the message out, we created the Know what you’re getting into campaign. Using quirky scenarios and eye-catching visuals, we showed why you should always know what to expect before you commit.

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StraightUp Internet "Cat" from Tara Remiasz on Vimeo.

StraightUp Internet "Pepper" from Tara Remiasz on Vimeo.

StraightUp Internet "Contest" from Tara Remiasz on Vimeo.

Spotify Radio Ads

On Spotify, I translated the idea of "Know what you're getting into," by opening the ads with music the listener wouldn't expect to hear. For example, the first ad plays country music on a hip hop station. The second ad opens with death metal on a pop station.

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RTB Spots

Beyond the hero spots, I wrote 15- and 6-second preroll videos that hit hard on specific benefits of the product.

Agency - FCB Chicago
SVP, Executive Creative Director - Avital Pinchevsky
Creative Director - Derah Gordon
ACD/Art Director - Rebecca Kotoske
ACD/Art Director - Justin Enderstein
Sr. Copywriter - Tara Remiasz